What Are People Really Buying Online?
There are some pretty surprising findings below that may have an effect on the product ranges that you choose to stock and sell online.
Some findings you may not expect include:
- Already more food, beer and wines are sold online than in shops.
- Clothing, an item that most people would assume doesn't lend itself very well to online shopping because of the inability to try it on, does far better online with 65.9% of all sales being done online. Instrumental to this success has been very lenient returns policies, covered by the high margins in the industry and the lower overheads of ecommerce.
- If you thought the above was counter-intuitive, how about this: most computer hardware and software is bought in shops! You might think the majority of tech-savvy consumers would love to buy online and download their software instantly. Apparently not.
- You may have thought that drugs (medicines) and health aids would sell well online because they may be embarassing items or the customer may have a cold and not want to leave the house. But even with next day delivery, it seems that most people by far would rather go in to a pharmacy and get some friendly face to face advice.
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Testimonials
Thanks again for all your hard work on the 3D renders … the results have been fantastic and I look forward to working together again in the future.
We are really delighted with the finished product, it has far exceeded our expectations... Many thanks again for your support and setting up what I feel is the best Alzheimer's website in the country.
We worked with Antropy on our new webshop at kikgoes.nl in the past months. We have enjoyed working with them because of their extensive knowledge of Opencart and the rapid pace of development. We regularly added requirements to the projects and we've never had anything that couldn't be done. We look forward to working with Antropy again for new projects or adjustments to our webshop!
We found Antropy to be very responsive and approachable to work with. They gladly took our own designs and transformed them into an easy-to-manage website. Communication was easy and any requests for change were promptly done. Many thanks for the work!
Very impressed with the quick service! There is nothing more we need help with right now but we would certainly use you in the future for other issues or alterations we may have. Thank you very much!
Thanks for your hard work, it's very much appreciated.
Excellent work, delivered in a friendly and consultative way throughout the whole process. For a small company such as my own it was great to be guided through the process, and all my requests were responded to and I felt involved from start to finish.
Merged two previously HUGE separate sites (website and webstore) into one streamlined website with integrated store, with improved social media and mailing list results. Joe helped communicate complicated jargon into simpler terms, solved issues/queries quickly, and the follow up support has been invaluable.
Always helpful and extremely responsive to any request and once the project has been rolled out they continue to assist you with great help and advice to make the most of your website
Thank you all for the hard work, it has paid off, it looks good. The logo is great to promote the practice and the website we can be proud of.
Thank you again.
Taken on both smaller and large projects to a very high standard. Delivered on time, with a professional level of service. Always better than we envisioned.
Staff are always ready to help with any issues we have. Really pleased with the results of Antropy, and hopefully we can do more business together in the future!
We recently started using Antropy for our OpenCart website as internal IT is swamped and we needed back up and they have been great. Work is quick and efficient, we never need to ask for something twice and communication is good. Gives us confidence that when we need something to be done, it will be and to a high standard.
Antropy not only gave freely of their time to talk with me, they had the patience to teach me as we went along. They came up with various ideas that allowed me to choose what I liked best and with their guidance we got exactly the website we dreamed about.
Firstly, thanks ever so much to you and your team for getting these two sites up and running. It’s a pleasure to work with people who are so helpful and responsive to our requirements. We’re very happy with both sites and all seems to be working fine.
Excellent company with outstanding knowledge of opencart and how to get the best from it. If you are looking for a reliable and professional company to work with I wouldn't hesitate to recommend these guys.
Wow, I am speechless. Thank you so much, this is perfect !!!! Thank you, thank you !!!
Just wanted to say a big thank you for all your help and support thus far. You've been absolutely brilliant. You've given me absolute confidence that when there is a problem it is sorted which really gives me peace of mind.
After many years of trying to update my website, dealing with problematic code, delays, etc, I found Antropy about 10 years ago. I can not say enough great things about the quality of their coding and stability of my website along with the professionalism of their staff. I now have a well functioning website that has stood the test of time. Our site is an e-commerce site so that having it up and running is crucial to our business. On the rare occasion that there is a problem with the site, Antropy's team is quick and responsive to finding the problem and fixing it quickly.
Good to work with, very straight forward
The deliveries are now incredibly clear and there is no more admin work on this side which is excellent. It’s amazing really and I think our customers enjoy knowing exactly when they are getting it unlike nearly every other furniture company out there! Thanks for this.
