How to Send Abandoned Cart Emails from OpenCart

Posted by AlexDobson on May 11, 2023

The best way to send emails to customers who may have exited your website is through the OpenCart MailChimp Integration Pro extension by Clear Thinking. We know Johnathan very well and support for all his extensions is exceptional. Here are some of the key benefits to this extension:

Send Abandoned Cart Emails 

This feature is perhaps the most useful because it targets customers who have already shown interest in your products but may have been distracted or hesitant to complete their purchase. By sending a reminder email, you can encourage them to return to your site and complete their purchase. This feature can help reduce cart abandonment rates and increase sales, making it an essential tool for any e-commerce store owner.

Automate Your Email Marketing

With the OpenCart MailChimp Integration Pro extension, you can automate your email marketing campaigns. You can set up triggers that will automatically send emails to your customers based on their behaviour on your website. 

Targeted Email Campaigns

With the OpenCart MailChimp Integration Pro extension, you can create targeted email campaigns that are personalised to each customer. You can segment your email list based on factors such as purchase history, location, and interests. This allows you to create campaigns that are tailored to each segment of your audience, increasing the chances of engagement and sales.

Increased Sales and Revenue

By automating your email marketing and creating targeted email campaigns, you can increase your sales and revenue. According to a study by DMA conducted in a couple years ago, email marketing has an ROI of 35:1 on average. This means that for every pound you spend on email marketing, you can expect an average return of £35.

Advanced Reporting and Analytics

The OpenCart MailChimp Integration Pro extension allows you to track the success of your email campaigns through advanced reporting and analytics. You can see metrics such as open rates, click-through rates, and revenue generated from each campaign. This information can help you optimise your email campaigns and improve your ROI.

Easy to Use

The OpenCart MailChimp Integration Pro extension is easy to use, even for those with little technical knowledge. The extension has a user-friendly interface that allows you to set up and manage your email campaigns with ease.

Conclusion

The OpenCart MailChimp Integration Pro extension by Clear Thinking is a powerful tool for online store owners looking to improve their email marketing efforts. By automating your email marketing, creating targeted campaigns, sending abandoned cart emails and tracking your success through advanced reporting and analytics, you can increase your sales and revenue. Plus, it's easy to use!