Drive a BMW Z4 with a Webcam and Adobe Flash

Posted by Paul on August 5, 2011

Using augmented reality, BMW allow you to drive a model version of their Z4 around any flat surface.

By printing a square "marker" and using your webcam, Flash can work out where to place the model of the car in 3D space and when looking at the image from your webcam it appears as if there is model car right on your desktop.

Displaying and rotating other products in 3D are could benefit many online retailers as they strive to improve their user experience.